12th Annual Produce Executive Program
26 - 31 May 2013
We have a handful of places still available! To ensure your place on the program please register online asap. For full information on the program format, content, faculty and speaker quality download the 2013 program brochure.
2013 Produce Executive Program Brochure (906 KB)
If you would like us to contact you to discuss the program in more detail please request a follow-up.
What is the Produce Executive Program?
The PEP is more than a conference or a learning course. It is a fully residential business school style executive program with a unique blend of skill development, industry learning and networking led by world class teachers alongside industry experts. The program has limited places available (no more than 42) and participants come from throughout the industry supply chain.
The faculty work with participants intensively in small groups and are available for individual discussions throughout the week to create the kind of learning experience that makes a real difference. During the week delegates are rotated through different syndicate groups to facilitate networking opportunities and increase exposure to the experiences, ideas and opinions of others in the produce business. Participants will examine a range of management and industry issues from the varying perspectives across the supply chain and develop winning business strategies for today's global produce industry from the best in the industry.
Who should attend?
Business owners and senior and middle managers from all industry segments in Australia and New Zealand, including:
- Growers
- Seed Companies
- Specialty Produce Companies
- Wholesale Markets
- Wholesalers
- Distribution and Logistics
- Retailers
- Greengrocers
- Supermarket Chains
- Produce Stores
- Foodservice Suppliers
- Foodservice Operators
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- Marketing
- Nut Industry
- Horticulture
- Floriculture
- Nurseries
- Garden Centres
- Processors
- Exporters
- Importers
- Input and Packaging Suppliers
- Service Suppliers to the Industry
- Investors and Financial Organisations
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Benefits for you and your organisation
The program brings competitors and supply chain participants together in one room for a week in a disarmed, non-commercial environment. The depth of industry learning and networking is unmatched. The program provides the rare opportunity to step back from day-to-day responsibilities and acquire the knowledge and skills required of today's senior industry executives. These include:
- analysing and exploiting key consumer trends
- understanding distribution channels and market dynamics
- servicing the domestic market
- succeeding in export markets
- strategy development and implementation
- managing commercial relationships and negotiations
- designing and implementing an optimum supply chain
- creating and using innovation
- leadership and management of people
- successful business growth
- developing the appropriate business structure and culture
Program Sponsor 
PMA Australia-New Zealand Limited are proud to sponsor the individual delegates to the Produce Executive Program in 2013 at a level of A$1000 for PMA A-NZ members and A$500 for non-members. This is in recognition of the unique nature of this program and its valuable contribution to executive education within the Australian Horticulture industry for the last 10 years.
PMA Australia-New Zealand Limited is the first stand-alone global affiliate of Produce Marketing Association (PMA) - the leading global trade association serving the entire produce and floral supply chains. A key priority of PMA A-NZ is to assist the produce community and its value chain across Australia and New Zealand to attract, develop and retain talent. To this end, PMA A-NZ is proud to partner with the Institute of Food and Grocery Management as lead sponsor of the Produce Executive Program.
Visit the PMA Australia-New Zealand website.
For further information please contact the Program Manager, Anita Pike at
apike@streamwise.com.au or 03 8640 0947.